Electrical businesses grow fast on good work and stall on admin, quoting and hiring. Coaching puts the structure in before the stall.

We work on pricing that covers overheads and licences, a quoting process that closes, and the HR strategies to hire and keep good sparkies.
Coaching is one-on-one with Tamika, online, wherever you are in Australia. Weekly calls and help between them.
Electrical businesses tend to grow quickly on good work and referrals, then stall on everything that is not electrical: quoting, admin, licences, insurance and finding good sparkies. Coaching puts the structure in before the stall, so the growth does not turn into longer days for the owner.
We work on pricing that covers overheads and licences, a quoting process that closes without you spending every night on it, and the people side: hiring, training and keeping good electricians when every other business is trying to poach them.
Hourly rates and material markups both hide your real margin. Here is how to price trade work from your true cost per productive hour, with a worked example.
Read →PricingWorkshop trades pay for board, hardware and benchtops weeks before the customer pays at install. Here is the deposit rule, the quote wording and the three numbers that keep a joinery business cash positive.
Read →PricingIf you are flat out and still short at the end of the quarter, your trade business is probably undercharging. Here are the nine signs, and the week-one fix.
Read →Overheads, licences, insurance, the vehicle, tools and testing gear, the hours that are not billable, and profit. Most electrical businesses leave out two or three of those. Coaching builds the full rate with you.
With a quoting process: standard rates for common jobs, a template for the rest, and a rule for when a site visit is needed. Coaching sets the process and the margin it protects.
Hire for the business you are building, pay properly, set clear roles and give people a reason to stay. HR strategy is part of the coaching, not an afterthought.
Yes. Level 1 includes Facebook marketing strategies and website and branding support, and Level 2 adds Google Ads help so the enquiries match the jobs you want.
Both. The one-on-one format means the plan fits a sole trader planning a first hire as well as a business running several vans.
Perfect for business owners who need ongoing support, structure and systems to grow.
Explore → Level 2Designed for business owners who want deeper financial control, pricing strategies and advanced marketing support.
Explore → TailoredA plan built just for you. No two trade businesses are the same, so why should your strategy be?
Explore →Sarah R., TradieWives member · TradieWives Facebook group
One session to map your numbers and your profit leaks. No obligation.