Painting is quoted against the cheapest bloke with a ute, and most painters price to beat him. Coaching changes who you are competing with.

For painters the work is pricing from your real cost per hour and the prep the customer never sees, a quoting process that wins the clients who value finish over price, and systems so a second crew paints to your standard without you on the brush.
Coaching is one-on-one with Tamika, online, wherever you are in Australia. Weekly calls and help between them.
Painting is the trade where the customer thinks they understand the job. They have held a roller. They have three quotes and the cheapest is from someone with no insurance, no prep and no intention of being there in two years. If you price to beat that quote, you have agreed to run your business on his numbers.
Coaching starts with your own. What an hour actually costs you, with the ute, the insurance, the gear, the admin and the quoting time that nobody pays for. What the prep really takes on an old weatherboard versus a new render. From that comes a price you can explain, and a quoting process that explains it: the scope, the prep, the products, the finish, the warranty, so the client is comparing a painter with a bloke, not a number with a number.
Then the business around the brush. A follow-up process so quotes do not die in an inbox. A second crew that preps and cuts in to your standard, because the first time you are not on site is the day the business starts growing. And the numbers tracked job by job, so you know which clients and which work make money and which just keep you busy.
Hourly rates and material markups both hide your real margin. Here is how to price trade work from your true cost per productive hour, with a worked example.
Read →PricingWorkshop trades pay for board, hardware and benchtops weeks before the customer pays at install. Here is the deposit rule, the quote wording and the three numbers that keep a joinery business cash positive.
Read →PricingIf you are flat out and still short at the end of the quarter, your trade business is probably undercharging. Here are the nine signs, and the week-one fix.
Read →From your real hourly cost and the real prep hours, plus product, access and margin. Pricing by the day or by guessing what the client will pay leaves the prep unpaid. Coaching builds the rate from your own past jobs.
By quoting differently. A written scope with the prep, the products, the finish and the warranty turns a price comparison into a painter comparison. Coaching builds the quote and the follow-up that goes with it.
A follow-up process and a pipeline you can see are the fix. Most painters have quotes sitting unanswered that a phone call would close. Coaching puts the process and the numbers in place.
Yes. The step is a crew that preps and cuts in to your standard without you, which takes systems, a checklist and a lead hand. Coaching builds that so you can be quoting while they paint.
Yes. Coaching is online, Australia-wide, with weekly one-on-one calls.
Perfect for business owners who need ongoing support, structure and systems to grow.
Explore → Level 2Designed for business owners who want deeper financial control, pricing strategies and advanced marketing support.
Explore → TailoredA plan built just for you. No two trade businesses are the same, so why should your strategy be?
Explore →Natalie Futia · Google review
One session to map your numbers and your profit leaks. No obligation.